[Infographic] The Checkout Game: Tricks That Online Retailers Play

Every day, more consumers are relying on e-Commerce sites to make purchases. To attract the consumers’ attention online, e-Tailers must provide new creative ways such as product videos and free trials that drive customer engagement. All stores have an arsenal of clever ways to nudge customers to the sales counter and online retailers are no exception. Indeed, we couldn’t help but notice that online retailers are getting smarter and better at moving you to the all-important checkout. Daily deal sites such as Groupon and Living Social utilize short deal windows to intrigue shoppers to make online purchases. Tickmaster.com, for instance, uses a very dramatic “two minute” timer to lock in purchases. We all love to shop. So to help you shop smarter, VoucherCodes thought it would be useful to learn how to spot some of the tricks online stores employ to make you spend more. Stay on top of your game the next time you’re shopping online by checking out this infographic below and learn the rules of the checkout game.

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Tricks That Online Retailers Play
Source: Infographic: How Online Retailers Make You Spend More

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